Consulting Services
CI and MI Capabilities Improvement:
Professional Services Firm
The North American subsidiary of a global services firm faced an increasingly
competitive market. They had a strong understanding of their competitors’ current
positions, but needed to take the extra step to anticipate their competitors’ actions
and positions. They also needed to improve intelligence communications and selected
intelligence functions within their organization.
KiF
Solution:
Knowledge inForm’s
Consulting Services helped them develop
a deeper understanding of their internal and external
situation, as well as solutions for enhancing their
intelligence capabilities. KiF devised a multi-phase
plan to improve intelligence development, intelligence-sharing,
and intelligence applications. To help them quickly
develop their capabilities, KiF also provided targeted
training and resources to their staff.
European Expansion: Office
Furniture & Supplies Manufacturer
A North American-based office furniture and supplies manufacturer wanted to expand
its presence in Europe. The company believed that more Europeans were working
from home offices and wanted to attract those customers. They lacked the intelligence
capabilities to assess the general market for home office furniture and supplies
for each country, as well as lacking the research capabilities to obtain demographic
and economic development information about each country.
KiF Solution:
Knowledge inForm’s
Consulting Services investigated the market
for home office furniture and supplies in each
European country. Using that market research data,
population growth projections, and economic development
data, KiF assessed each country’s potential
market and recommended an expansion strategy.
New Product Development Process:
Financial Services Firm
In order to expand its distribution channels, a financial services firm decided
to use third-party distributors for its products, but was concerned about the
impact of the decision on its new product development process. Previously, the
company heavily relied on the direct feedback from its customers to create new
products. Now, they needed to develop a knowledge-sharing network to continue
to receive the information necessary to create new products.
KiF
Solution:
Knowledge inForm’s
Consulting Services conducted a benchmarking
study of the new product development process
for companies using third party distributors.
Since the focus was on ensuring the incorporation
of consumer feedback, the benchmarking candidates
were chosen based on their commitment to customer
satisfaction and use of a knowledge management
system, rather than being a financial services
firm. Using the results from the benchmarking
study, KiF crafted
the strategy and quality assessment measures
for both the new product development process
and the customer feedback knowledge management
system.
Expansion & VC Funding:
Small Professional Services Firm
A small service business wanted to expand its market presence and possibly apply
for venture capital/angel investment. Understanding competitors and industry
pressures was critical to creating its growth strategy.
KiF
Solution:
Knowledge inForm Consulting
Services assessed the company’s
current situation and strategy. KiF provided
training, analytical frameworks, and other
resources to help this small company understand
its industry forces and dynamics, develop competitor
awareness, as well as improve its market research
methods and analytical tools. KiF also
provided Advisory Services to address on-going
strategic and tactical developments.
Competitive Intelligence Process
Consulting: BioPharmaceutical Company
A growing biopharmaceutical firm recognized that it was failing to generate the
type of intelligence to support management’s intelligence needs. Thus far,
the firm had been relying on information and assessments that were generated
or acquired on an ad hoc basis. It needed to establish an intelligence system
that will support a number of vital functions, including commercial product management,
R&D, manufacturing, and corporate strategy. It struggled with understanding
where to start, how to structure and manage the intelligence function, and establishing
the intelligence system in the company.
KiF
Solution:
Knowledge inForm’s
Consulting Services worked with managers
from with each of the relevant functions to assess
requirements, resources, expectations, practices,
and other key factors. This informed a more comprehensive
intelligence audit and diagnostic, which evaluated
the client’s various intelligence needs,
resources, information and workflow systems, recent
and current practices, and other key factors against
intelligence best practices. KiF provided
recommendations and defined a plan for establishing
an intelligence program that best suits their resources
and requirements, taking in to consideration ways
in which the company can build upon and use existing
resources and systems. KiF also
outlined intelligence competencies for developing
staff skills and for defining qualifications for
new hires.
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