The KiF
approach for small businesses,
market researchers, competitive intelligence,
and information professionals
Small Business
Small businesses face strategic decisions that
are unique to their size and industries.
KiF
understands how a small business needs information
and insights on a variety of topics, including:
- financing the business
- creating a growth strategy
- writing a business plan
- developing market research and competitive intelligence research & analysis capabilities
From its Know!Books
to its Consulting
& Collaborative Services, KiF
has a variety of products and services for the
small business.
Market Research & Intelligence
Market research professionals seek insights into
customer and industry behavior. Gathering, analyzing,
and presenting that information to make strategic
decisions is a complex process. With our training
and consulting
services, KiF
helps market research professionals discover new
tools and techniques & problem-solve project
roadblocks.
Competitive Intelligence
Competitive Intelligence professionals provide
strategic and tactical decision support through
analysis and insights of industry and competitor
developments. In an ever-changing information
and business landscape, they rely on collecting
good information and gaining insights in order
to give their companies an edge over their competitors.
KiF
helps companies and CI professionals develop and
build on their CI capabilities, including information
collection, analysis, strategy development, and
establishing a CI process.
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