Knowledge inForm helps professionals and organizations enhance their intelligence capabilities, decision-making, and how they compete. We help managers and companies develop their competitive and decision intelligence, critical foresight, and strategic capabilities by improving ethical intelligence practices, intelligence knowledge management, and developing robust and effective intelligence programs and teams.
We understand that the most important aspect of generating sound intelligence, developing situational awareness, and exercising foresight is people. From researchers who gather information to analysts who generate intelligence to managers who rely on intelligence for planning and decision-making, each role is vital to sound intelligence. Helping people perform their best in these roles is what we do.
We also understand that intelligence should be dynamic and that staying on top of new developments in intelligence, knowledge management, technology, and business & industry practices is vital towards generating robust and sound intelligence. We help our clients stay ahead and get the most out of their efforts. We draw on current research, developments, and understanding in critical fields like intelligence psychology, technology, and areas that are often overlooked. We guide our clients in understand what new developments mean for them, and how and when to utilize new tools and techniques. We practice what we teach.
Cynthia Cheng Correia, Managing Director
For over two decades, Cynthia has helped managers and companies develop their competitive intelligence (CI), critical foresight, and strategic capabilities. The founding President of the Council of Competitive Intelligence Fellows, she is a distinguished leader in the CI field and has committed herself to advancing sound intelligence practices through the Council’s mission as Ambassadors, Champions, Mentors, and Educators.
A speaker and author, Cynthia brings clarity, approachability, and ease to helping people and organizations can understand their circumstances, and sharpen their perspectives and practices. She speaks at events for leading companies and associations like Strategic and Competitive Intelligence Professionals (SCIP), Special Libraries Association (SLA), Elsevier, Dow Jones, and Information Today. She has also appeared in various media, including The New York Times, The Emerald Handbook of Modern Information Management, Competitive Intelligence Magazine, Super Searchers on Competitive Intelligence, Information Outlook, The National Law Journal, and The Carnegie Council’s Competitive Ethics series. She has written books on CI published source and human source research, authored the “In the Know” column for Competitive Intelligence Magazine for many years, and was founding Editor of SLA’s Intelligence Insights.
Recognized for teaching excellence, Cynthia is a graduate-level instructor at Simmons University’s School of Library and Information Science and developed SLA’s Competitive and Decision Intelligence Certificates Program. She has defined competencies, advised on and designed curricula, and prepared professionals and students for professional standards in a range of practice areas. Cynthia is a recipient of the Society of Competitive Intelligence Professionals’ 2011 Catalyst Award, and 2012, 2015 WISE Faculty of the Year, and SLA CI Division’s 2019 Distinguished Service awards. She has also served in various volunteer leadership roles in SCIP, SLA, and other organizations.